My colleague Gert pointed me at a presentation at FOWA (Future of Web Apps) last week, in which Stefan Fountain talks about the future of mobile. Especially minutes 18 to 25 are interesting. They are about commoditisation or “to turn yesterday’s hot stuff into today’s boredom”.
Fountain compares internet to electricity in order to make clear how a rare thing eventually becomes ubiquitous. “And when something becomes normal, it disappears”. In his speech, he talks about the different layers we constantly build new layers on. The new internet layers (like eg the micro-blogging tool Twitter) are very visible at the moment, but it doesn’t mean that ‘old’ layers (like internet connections) aren’t important. If we hadn’t internet connections, there would never be Twitter. Yet, internet connections have already turned into boredom, we just assume they are there. And thanks to those layers, there will always be new ones.
Check it out:
