Posts Tagged ‘unizo’

There was a time that only large companies made the effort to set up their own website. It took the internet about 5 years before the local merchants jumped on the bandwagon. The mobile industry again proves to be faster.
Today Unizo, the official Belgian interest group of self-employed people and small or medium-sized enterprises, published an article about Mobile Marketing in their magazine “ZOMagazine”.

Mobile Marketing article

Mobile Marketing article

The article discusses how local merchants can use mobile marketing to their benefit. Our colleagues from Mobileweb are cited for their market lead in SMS solutions. The article also explains that you can go further than SMS and opt for an MMS or mobile internet solution. Unizo did their homework well. They even analysed the Belgian situation and concluded that due to the lack of subsidized handsets there is still less mobile internet penetration than in our neighbouring countries.

A nice view on technology from an organisation whose main goal is to represent plumbers, butchers and shopkeepers!

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